The message is simple: Integrate online marketing in your chiropractic practice or you'd get left behind by your competitors. But do you have any idea how to start with this strategy?
According to recent research, the number of people using the Internet continues to climb drastically. Seventy-two percent of these people said they looked online for health information, including information about chiropractic services, within the past year.
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In today's Internet-driven world, your potential patients rely on search engines, social media sites, local listings, and online reviews to decide which health professional can perfectly cater to their needs. Thus, it is extremely important for chiropractors like you to establish and maintain a strong online presence.
Having an online presence though, is not just about having a website for your chiropractic business. Although it's one of the main foundations of an online marketing campaign, you'll also need the help of other digital channels to bring in enough traffic to your site and convert visitors to actual patients. Regular monitoring and optimisation plays a key role in ramping up your online marketing campaign.
In reality, online marketing is a lot of work. Many digital marketing companies may extend their help but are you sure they know the nitty-gritties of your industry? It's good to be picky. After all, you deserve only the best when it comes to marketing your chiropractic business online.
Millions of people around the globe have sought for chiropractic help at one point in their lives. In fact, 19.4 million adults and 1.9 million children have consulted a chiropractor at least once. How are chiropractors found by potential patients?
Word of mouth is still an effective medium according to studies. However, with the rise of the Internet and mobile technology, more and more patients are turning to digital channels to search for chiropractors.
Of those who 55% use online resources:
Recognising the need to bring their practice online, chiropractors are implementing multiple
online marketing activities to reach more patients.
59% of chiropractors use more than 5 marketing activities
25% use 3 to 4 activities
16% use 1 to 2 activities
As much as 66% of chiropractors who can reach new patients use over 5 marketing activities. These activities include optimising their websites and social media accounts, sending out newsletters through email, optimising their local listings, and publishing online ads.
Moreover, online channels continue to prove they are strong sources for new patients for chiropractors. Take a look at these statistics:
66% of chiropractors get new patients through their website
14% get new patients through social media
13% get new patients through online advertisements
Our online marketing services are specifically designed to rank your chiropractic business number 1 in Google and other digital channels. It is for passionate practitioners who need not just a website, but an actual marketing plan that guarantees consistent leads and ROI.
Of course, it can be tough to regularly monitor and execute online marketing tactics, especially that you, as a chiropractor, should put most of your attention to your business and your patients. That's where we come in. With our proven expertise in the online marketing arena, we can help your business leverage the necessary resources so you can build a solid and unbreakable presence in the highly-competitive chiropractic market.
We are ready to be your online marketing backbone. We analyse every aspect of your online presence and communicate with you directly to develop a marketing plan that offers your patients the best depiction of your office.
Thousands of businesses around the world are enjoying the benefits of our services. Join our community and get:
Your credibility and success is important to us, that's why we are offering you only the best online marketing tools to help you grow your chiropractic business!
Fill out the form or call us at (08) 9431-7317 so we can schedule your free consultation about our online marketing services today.
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Viper Online Marketing
Suite 13 / 142 South Trc
Fremantle WA 6160